Valuedialog · Growth Advisory since 2007
We make companies measurably bigger. Data-driven, operational, AI-powered. No buzzword bingo.
Services
Growth consulting is data-driven scaling. We identify potential and execute it. Analysis, clear organization, lean processes, the right skillset.
Large and mid cap PE firms in Europe and the US. Operational optimization of portfolio companies.
Approach growth with structure. Even as AI, the economy or regulation reshape your market.
Fast traction and funding readiness. Focus on CAC, attribution and conversion.
Method
Data, market, audience, potential. Facts first, then opinion.
Define teams and roles clearly. Accountability instead of responsibility fog.
Structure lead flow, conversion, retention. Measurable at every point.
Close competence gaps. Build internally or staff through us.
AI transformation in marketing
AI models are replacing classic search queries. Whoever optimizes only for Google in 2026 loses visibility without noticing. AI does not fail in companies because of data privacy. It fails because of missing projects with clear goals.
Education market
Higher education and corporate learning grow at 11 to 21 percent per year. For private equity one of Europe's most attractive growth areas.
Market volume in USD bn, CAGR 11.1 %
Market volume in USD bn, CAGR 21.1 %
Sources: Grand View Research, Horizon Outlook 2024–2030 (Higher Education Europe: 388 USD bn by 2030; Corporate E-Learning Europe: 81.5 USD bn by 2030). Interim values interpolated from CAGR.
References
“Dirk brought so much added value to our HigherEd portfolio from the first minute. He helped to structure and build the team properly, define the processes so that the sales funnel worked much better again. This was clearly reflected in the numbers. We can’t recommend anyone better than him when it comes to team, marketing, customer and growth.”
“Dirk combines years of experience in data-driven online marketing with deep sector knowledge. His advice has been very valuable in further detailing our growth strategy and in helping to realize consecutive years of double-digit growth.”
“Without a doubt, Dirk is one of the leading experts in the German-speaking markets if it comes to data-driven marketing and sales, particularly in the higher education and service industry. I am always amazed to learn about his approaches, his insights into digital marketing and his track record with some of the fastest growing players in the market.”
“Dirk is very passionate about his job, always reaching for the best imaginable outcome of his team’s work – in terms of sales volume but not less important maintaining a high quality of all materials used, be it on- or offline. An open minded person, always looking for inspiration.”
“Data and sales driven person, open minded character and communicative leader, giving trust to his colleagues and empowers – hands-on digital marketer with strategical background. Sound knowledge in building and executing digital transformation enabling growth. At the personal level: a man of integrity you can rely on.”
“I worked together with Dirk to develop a new digital platform to increase conversion and user experience. His strong ability to understand people, listen to the user and proactively define activities contributed significantly to the company’s high growth rates over the years.”
“Dirk is a growth oriented Marketer with very solid e-commerce knowledge and a strong entrepreneurial mindset, always ready to collaborate and support others to achieve the common goals of the company. Any company that wants a growth marketing or e-commerce expert will find in Dirk both the leader and the team player they need.”
Background
“AI turns from tool into colleague: it manages the knowledge – we set the direction.”
Managing Director Marketing & Sales of both distance-learning universities of the Klett Group. Focus: scalable growth, digital education, AI integration. Also Vice President of both universities.
CEO of Austria, Switzerland, Poland, UK and Israel (5 countries). Digital transformation, growth in revenue and profitability. AI deployment for faster growth.
Joined via an advisory mandate. End-to-end workforce management software for recruiting, matching and staffing of permanent and temporary workforce.
Leading car subscription provider. CAC optimized with data: attribution, lead scoring, AI marketing. Exit: merger with Cazoo 2021.
Built the team from 5 to 70+ specialists: data, SEO, CRO, CRM, content, performance, including a 100+ person marketing and call-center team. Scaled student count from 7,000 to over 30,000 in under 3 years. Performance marketing team with triple-digit ROAS. Transformed into the most data-driven university in Europe.
Dropship platform for gifts in DACH. €700,000 revenue in year one, 150 percent conversion uplift across all channels. Exit 2015 to Gruner+Jahr, then a transition role as Director Marketing until 2016.
CRM, CRO and growth consulting. Clients: Telegate, Telefónica, O2, IFCO Systems. Initiated and led deals with Tchibo, dm, Otto, Pro7Sat1.
FAQ
Data-driven consulting to scale companies. Valuedialog identifies growth potential and executes it: analysis, organization, processes, skillset. Measurable output instead of consulting slides.
Three client groups: private equity firms for their portfolio companies, SMEs with structured growth needs, and startups ahead of go-to-market or a funding round.
Rebuilding marketing and sales on AI-driven processes: AI agents in the funnel, hyper-personalization in CRM and visibility in AI search systems (GEO). With clear projects and clear goals instead of AI actionism.
With a free growth date. Outcome: a first assessment of your growth potential plus a clear recommendation. Both sides then decide on project scope.
Examples: portfolio growth above 30 percent in 6 months (PE), 60 percent more leads from a new B2B sales funnel (SME), go-to-market in 90 days with Series A secured (startup).
Dirk Delbrouck, growth advisor since 2007. Roles: SVP Europe/CEO Berlitz across 5 countries (2023–2025), CMO IU Group growing student count from 7,000 to over 30,000 (2016–2019), CGO Cluno, CMO and MD compleet (Riverside PE).
Contact
A first assessment of your growth potential – if the data supports it. Clear, structured, transparent. No buzzwords, a roadmap.
